“Create the best law firm site in Illinois.”
That was the request from the Gavin Law Firm when Marketing28 started working with them. Did we succeed? Well, being humble Midwesterners, it’s hard for us to say, we’ll let you be the judge. It’s safe to say that the new site was a VAST improvement over their old, templated one, though.
The site is designed to be very SEO-friendly, using a whole slew of keywords that a person needing a lawyer would be searching for. We also produced videos which allow people to get to know Bill Gavin, the lead lawyer at the firm. Our feeling was that calling on a lawyer can be a stressful event for most, and hearing Bill talk, seeing and hearing that he is a good person, would be prompts to allay any fears and get people to call.
Does your firm need a new site? Contact Marketing28 founder Dan O'Saben today.